Online shopping has grown tremendously in the last few years. Today we can get everything from home ration to our clothes online sitting at home. You must have also heard about the fake review scam of Amazon, the giant of this fast-growing e-commerce site. Under this scam, some sellers used to give gift vouchers to people and get them to write fake reviews to increase the visibility of their product. Given this, Amazon has taken a big step and banned 19 Chinese consumer electronics brands on its platform. These brands were accused of offering gift cards to customers to write positive reviews about their products.
Banned products sales exceed $1 billion.
Earlier this year also, the company took strict action against Chinese company ByteDance for writing bad reviews. The list reportedly also includes two of China’s biggest electronics Amazon native brands. Not only this, the sales of the brands that have been banned are said to be more than $1 billion. Let us know further the names of the prohibited brands.
Amazon banned these brands.
The list of banned brands includes RAVPower power banks, Taotronics earphones, VAVA cameras, Atmoko, Aukey, Auster, Homasy, Homitt, HOMTECH, LITOM, Mpow, OKMEE, OMORC, Seneo, Tacklife, TopElek, TRODEEM, VicTsing and Vtin.
What is Amazon Fake Review Scam
Under this scam, fake reviews and stars are given to increase the visibility of any product from it. By doing this, the attention of the users goes to those products and their sales increase. Not only this, these fake reviews increase the rating of the product, and the product starts coming in the top suggestion.
Who gives reviews on Amazon?
Let us tell you that for this, Amazon sends a list of products to vendor reviewers. Then reviewers give five ratings to these products. By doing this, these products come on top of the suggestion list.
Recognise Fake Reviews on Amazon
It is not easy to identify genuine and fake product reviews on any e-commerce site with Amazon, as these reviewers give reviews of both types of products. By applying filters, you can avoid fake reviews significantly, but there is no way to avoid them altogether.